USAID BEST has launched a social media campaign to spread awareness about investment incentives and loan products available to tourism businesses, entrepreneurs and investors all around Jordan and catalyze investment in the tourism sector. USAID BEST is working in partnership with the Jordan Investment Commission to promote the incentives, and has established partnerships with Jordanian banks to increase access to finance for tourism enterprises and entrepreneurs, who often are unaware of the existing financing options and lending products for tourism in the market.
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